Event Management Course Brochure

Print ready artwork for a sixteen page brochure for the online diploma in event management, CIM accredited London event management training courses, that give students the best opportunity for their future careers. Events are increasingly a crucial part of any brand or customer experience, complementing and balancing the shift to digital and online. They are also fun, colourful, people centred happenings that deliver the best of human engagement and experience.

Also left is an A5 flyer given out at a recent show to outline the event courses on offer. 

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Farming Conference - Marketing Collateral

The South of England Farming Conference marketing collateral includes a DL leaflet, poster campaign and web landing page for registration. The Farming Conference always leaves its audience with food for thought and some tough questions will once again be on the agenda when this year’s renowned panel of speakers tackles the question ‘Who can afford food produced in Britain?’. 

Crucial issues including sustainability, energy and climate realism, subsidies and world competition will be discussed; and with the demand on food supply increasing year on year whilst land area diminishes, the question of whether UK residents will ever be able to realistically afford the food produced in this country will be looked at from every angle.

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Wilo Online Game and Marketing Collateral

Appealing to an almost exclusively male skilled tradesman demographic who buy pumps at 500 selected plumbing merchants across the UK.

In an increasingly competitive arena where manufacturers are working doubly hard to produce energy efficient products that meet strict regulations, original marketing tools are crucial, but they don’t need to be complicated. The answer was to create WiloWin, an easy-to-play online game with cash prizes, accompanied by a comprehensive marketing strategy that would catch the attention of the busy installer to coincide with imminent new European regulations..

The campaign is fully supported by posters, counter top dispensers and leaflets for the merchants selling Wilo pumps, plus an eshot, Twitter and Facebook activity.

A new European directive eradicates old energy-guzzling pumps and installers must comply by choosing new energy-efficient pumps for their customers instead. This represents a highly valuable and unmissable opportunity for Wilo to drive sales of its new high efficiency pumps.

The tag line “Take a Break” reflects the key message - that Wilo pumps are so quick and easy to fit that installers will have time to take a tea break and have a cuppa! To encourage as many installers as possible to choose a Wilo pump above other products, everyone who visits the WiloWin.co.uk website to register the serial number of their purchased pump receives a free £5 Costa Gift Card. In addition, they have a chance to win a cash prize of up to £180.

Echoing the simple red button controls of the pumps, players click a red button to enter the competition and go to a screen of animated coffee cups filling up either with coffee beans or money, all complete with the attractive sound of jingling coins.

A quick, easy online game accompanied by a comprehensive marketing strategy has caught the attention of the busy installer target market.

www.kelvinhughes.eu

Remeha Commercial Boilers - Integrated Campaign

Amongst the top boiler manufacturers in the European commercial and domestic heating market. The Remeha brand is renowned for quality, reliability and efficiency. The concept design for the CIBSE Building Services Exhibition covers product information and case histories which demonstrate lower emissions and a cleaner environment achieved by their products through their commitment to increasing the already high performance standards.

The design solution is product lead merging the boiler images with the intended building applications. The brochure consists of product descriptions, technical information and case histories, other marketing collateral items include banner advertising and landing page for exhibition registration. The bespoke exhibition stand. Included on the stand are bar area, rolling product and technical video presentation area.

kelvinhughes.eu

Wilo Invitations and Registration Page to Ecobuild

Wilo the manufacturer of energy saving pumps and pump systems for heating and air conditioning use, invite their customers to their stand at Ecobuild 2013 to see the latest range and have a free beer and bites whilst Wilo take them through some of the energy saving pumps. The invites consist of an HTML email version and a DL size print direct mailer to get the installer to register for the beer offer and presentation on their stand at the Ecobuild Exhibition.

kelvinhughes.eu